Benefit Cosmetics – Boi-ing Industrial-Strength Full Coverage Concealer (01)

Online Description:

What it is:
An original, full-coverage, matte concealer.

What it does:
This full coverage cream concealer covers everything from heavy-duty dark circles to blemishes and discoloration. It helps you hide imperfections while leaving a matte finish that lasts.

Beauty tip:
To perfect the complexion, apply with a brush as a spot concealer to cover the most stubborn imperfections.

Suggested Usage:
-With your fingertips, lightly the concealer underneath the eyes or onto face. Then blend.

My Thoughts:

This formula is based on the “older” version of this product. From what I’ve read online and from getting a sample in store, this seems to be the same formula (or pretty darn close), with just updated packaging. Personally, I am not someone who uses concealer for the highlighting and contouring process in a makeup application, and this is too thick to use it for that anyways. This shade is advertised as ‘very fair/porcelain’ which is true to its name. A pet peeve of mine, when it comes to makeup base (face) products, is that they’ll almost always oxidize through various factors (the air, the oils my face produces, the SPF ingredients, etc.) or from setting it with powder, yet this is one of the lucky concealers I’ve found that doesn’t change color unless I use it with a tinted product, like the Laura Mercier or Too Faced Peach setting powders. I know some people may come for me for calling those out, but I can only speak from my experiences and those powders darken any foundation I apply them over.

Foundation and concealer shade range inclusivity is such a huge deal and the fact that so many people, including myself, still struggle to find a shade that matches them 100% is exhausting. I feel like most brands put most of their attention on the medium ranges and not enough on the fair or dark complexions. Yes, there are a few colors in each of those areas, but not enough comparatively. I know I’m speaking generally when I say that, because there are plenty of brands that have focused on having more fair shades, but not dark shades, and vice versa. The point I am trying to make with this little rant is how grateful I am to have found a concealer that is not only agreeable with my skin, but also stays true to the color it shows in the pot, which I feel gives a bit of relief to any consumer that they’re getting EXACTLY what they pay for, and not some mood-ring-like base product.

Performance/Wear:                               ★ ★/5

This is one of my favorite concealers because it truly pulls in industrial-strength work, without the heavy feeling. A lot of concealers feel too heavy on the skin, but this feels lighter in comparison. Now, this is still a full-coverage concealer, so you’ll still feel it on your skin where it’s applied, but my skin still feels like it can breathe with this on it. Since it is a heavier consistency, it does require setting with powder, if not, it will settle into any fine lines or creases you have on your face. The labial fold (parenthesis around mouth) and under eye areas are usually the biggest concern for most and this will accentuate them if you do not set it with powder.

The scent isn’t very noticeable and dissipates quickly, so those who get headaches or migraines that are easily-triggered by strong smells can rest assured. It plays nicely with various foundation formulas and setting powders, and doesn’t break me out. I’ve tested out its coverage power and when you layer with efficient blending, it will cover up tattoos. Now, I do not have extravagant tattoos, so I am not sure how hardcore it could be, but over the simple designs I have, it works just fine. I’m not mentioning it by means of saying people should cover up their tattoos, of course, always be proud of your body. I bring it up because there are some occasions in life where people are asked to cover up their tattoos, like for formal occasions, such as weddings, balls, or dinners, in which it is requested to cover them up for pictures. In those occasions, this product would work, but again, you need to set it with powder for it to work to its full potential. Even with setting powder, you can’t abrasively rub it or it will falter.

Packaging: ★ ★ ★ ★ /5

In order of application preference, I prefer my fingers, if not, then the Juno sponge, then a brush. Due to its thick consistency, it’s almost always going to have some streaks if you apply it with a brush, but you can make it work with just a bit of extra time and intention to blending. The Juno sponge is my preferred sponge because I feel like it doesn’t absorb as much product as other sponges and the microfiber “fluffies” work some kind of magic that blend with just a little extra “oomph” compared to other sponges. Ultimately, my favorite application method is with my fingers because the warmth from my hands helps the product “melt” to my face better and just blend so much easier with my foundation.

I like the pot packaging way better than the concealers that come in a tube with a wand because this is easier to keep sanitary, but I don’t use this on my clients, so that’s not a deal-breaking factor. The biggest downside to the packaging is the gap between the metal pan the product is actually in, and the plastic container the pan sits in. When I swirl my finger in the pan, product gets trapped in that crevice and is a pain in the butt to dig out in order to prevent bacteria build-up. I enjoy that they made the lid clear, because it is easy to pick between which shade of product I need when the packaging has a clear area, vs the packages that aren’t clear and you end up running out and either have to run to the store to replace it or go without for a few days until it arrives in the mail. I normally don’t have much of an issue with that because when I get any color, its just a sunburn, and then back to pale, but for those who tan easily or who get spray tans and use various shades throughout the year, that’s a nice benefit (see what I did there?).

The lid stays on snug, but isn’t a pain to open when it comes time to use it, and I’ve never had an issue with it opening up when I take it along while traveling.

Price: ★ ★ ★ ★ ★/5

At first glance, I felt a bit robbed when I saw the price of this compared to the amount of product in it, but it really is full-coverage, so a little goes a long way and it lasts quite some time, making it worth the price tag. For all the benefits, I do consider the price validated for this little guy.




  • Shade doesn’t oxidize
  • True full coverage
  • Faint scent
  • Pot/pan packaging
  • A little goes a long way
  • Works with various product formulas
  • Sturdy packaging
  • Clear top for easy choosing
  • Long-wear performance
  • Travel-friendly


  • Requires setting powder

Texture:                                       THICK cream

Scent:                                           Chemical

Recommend?                             Yes

Repurchase? Yes

Retail:                                           $22.00

Size:                                              0.01 oz.

Want to try this for yourself?

I’d love to hear about your experience with this in the comments!! 😊

4 Comments on “Benefit Cosmetics – Boi-ing Industrial-Strength Full Coverage Concealer (01)

  1. Pingback: Beauty in Session: Makeup Magic (Volume 01 – Season 02 – Episode 02) – ♥The Pale Adventurer♥

  2. Pingback: Beauty in Session: Makeup Magic (Volume 01 – Season 01 – Episode 02) – ♥The Pale Adventurer♥

  3. Pingback: Beauty in Session: Makeup Magic (Volume 01 – Season 01 – Episode 01) – ♥The Pale Adventurer♥

  4. Pingback: Beauty in Session: Makeup Magic (Volume 01 – Season 02 – Episode 01) – ♥The Pale Adventurer♥

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