Urban Decay – Eyeshadow Palette (Naked)


Online Description:

What it is:
A revolutionary, neutral eye palette, featuring 12 universally flattering bronze-hued shadows for a wide array of looks.

What it does:
Loaded with 12 bronze-hued shadows in an insane range of finishes only Urban Decay could dream up—including matte, satin, shimmer and sparkle, Naked takes neutral eye color to a new level. From the palest champagne to the grittiest gunmetal, it’s everything you need to let eyes go laid-back, beachy vibe, or black-tie drama.

Every shade features Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the eyeshadow formula. The result is intense color payout, sparkle that doesn’t fall out, color that stays put, and a velvety, suede-like smoothness and blendability.

What else you need to know:
The chocolaty velvet case is emblazoned with the word NAKED in gold foil lettering. The mirrored case also includes a professional-quality, cruelty-free double-ended Shadow/Blending Brush.


My Thoughts:

This was the 1st product I ever bought from Sephora and the first brick in the road that started my path down my love for makeup. I always had terrible issues with drugstore makeup but I was unaware of any such thing like luxury makeup. Ignorance really wasn’t bliss. My face looked like it had a bombshell of pimples but also bad rashes. Sounds disgusting, but it was more painful to have on my skin than it was to look at, trust me. Lon story short, I was introduced to Sephora and recommended this palette and the rest is history. Even now, after cosmetology school and getting my makeup certification, I still prefer to wear a natural look. This has been my most reliable palette for so long, and since Urban Decay is awesome enough to sell single full-size shadows, I just purchase those when I run out of colors. I love that they continued the collection and broadened it. I remember falling in obsession with this palette and everyone online was bugging Urban Decay for a face makeup line because of how well this palette was received and they followed through! The only one I’m not a fan of was the Naked Smoky. All of these pans have more product than I expected them to especially for the pans being kind of thin. In my opinion, this is the palette that shook the world into recognizing that Urban Decay was a powerhouse that was here to stay.

  • Virgin (cool pale, beige satin):
    • Looks almost white
    • Barely any shimmer in it
    • Great for inner eye and brow highlight
    • Can double as a face luminizer if you’re in a pinch.


  • Sin (pale nude shimmer):
    • Heavy shimmer
    • Gorgeous for highlight in inner eye and brow
    • Can double as a face luminizer
    • My most-used shadow


  • Naked (nude matte):
    • Perfect transition color
    • Most used matte color from this palette
    • For a perfect ‘no makeup’ look, use alone in the crease
    • Can double as a brow powder


  • Sidecar (beige shimmer with silver micro-glitter):
    • Heavy shimmer
    • Looks more like plain silver when applied
    • Looks best paired with Creep and Gunmetal


  • Buck (fawn brown matte), Half Baked (golden bronze shimmer):
    • Can double as a bronzer
    • Can double as a brow powder
    • Great transition color for looks using the darker shadows in this palette


  • Half Baked (golden bronze shimmer):
    • Heavy shimmer
    • Pretty much my favorite color out of this palette. Every time I open this palette, my eyes are drawn to this color and it makes me excited to play in my makeup that day

Half Baked

  • Smog (deep coppery bronze shimmer)
    • Heavy shimmer
    • Rich color that’s prefect for lining lashes for denser looking lashes and more drama


  • Darkhorse (deep mocha shimmer):
    • Light shimmer
    • It’s so dark that it looks black when I apply it on myself so I mostly use it for lining my lashes to make them look fuller or for smoky looks


  • Toasted (antique copper penny shimmer):
    • Heavy shimmer
    • Can double as a blush
    • My second most-used color out of this palette
    • I use mostly Sin & this color for a light and natural look


  • Hustle (plum-brown satin):
    • Perfect for lining lashes for a fuller look
    • Great for purple smoky eyes


  • Creep (onyx shimmer with gold sparkle):
    • Light shimmer
    • Great for pairing with Gunmetal for a smoky eye
    • When applied wet, this works great for a winged eye
    • Use to set liquid eyeliner for a hint of shimmer
    • Least used shadow in this palette
    • Looks like it doesn’t belong with the rest of the color scheme


  • Gunmetal (dark metallic gray shimmer with silver micro-glitter):
    • Perfect for pairing with Creep for the perfect smoky eye look
    • Use this to line lashes for a denser look with a pop of flair from the shimmer
    • Looks like it doesn’t belong with the rest of the color scheme


Performance/Wear:                          ★/5

I still obsess over how perfect this palette is and it’s been out for years! I first got this palette around the time when I first moved out to California (2010-ish), and had to replace it when it was stolen with my bag and other things inside it. People suck sometimes, you know? Anyways, since then, I still love this thing and I was surprised that they no longer include an eyeshadow primer with it like they used to. It came in this adorable little potion bottle and a wand! I hated the wand but the rest of the packaging was too cute! The colors are so pigmented and blend so gently and easily! To be honest, most of the time, I didn’t even use the primer when wearing this. It may sound awful now, but these colors held up pretty well on their own, but for the days that I worked both jobs, the colors faded evenly, still giving me a natural eye look, just less pigmented. I’ve educated myself a bit on skincare since then, but it even held up (with primer) when I would wear makeup to the gym. This palette will forever be my OG Holy Grail. The Naked palette is what started my love for natural looks and I’ve never looked back. I never have to worry about my skin having a reaction to this product like it does with drugstore brands and I don’t have to spend forever blending the colors either. They all feel so soft and buttery when I apply them and a lot of these colors can be doubled as face products.

Check out the swatches of the gorgeous colors in this palette!

Price:                                                   ★/5

So, when I bought this, the palette was only $49.00, but prices always go up, I guess. Either way, it was a great deal then and a great deal now. Back then, they also included a mini primer with it, but they obviously stopped doing that as well. For the quality of product and how long each shadow lasts, this is still a great value.

Packaging:                                          ★/5

First, how about that super-luxurious velvet fabric they have on the outside of the palette?! Finally, a palette that literally feels as luxurious on the outside as the products feel on my skin! The magnet is pretty sturdy to boot! I have never had an issue tossing this into my gym bag to reapply my makeup after a workout because it has never popped open and gotten all over the inside of my bag. The downside to the outside fabric is that once a liquid gets on it, like the one time I spilled some of my soda on it, because I have tried blotting and it never came out. You can’t use any cleaning supplies on it because I’m pretty sure that would deteriorate the packaging. The pans come in a sleek lineup with a brush that works great to help use any of these colors for any look. Since this contains a slot for a brush built-in, this palette is perfect for a travel companion! The mirror in it is decently sized, although, I think it should’ve been bigger. The mirror just seems un-proportionate to me.


Talc, Ethylhexyl Palmitate, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide. [+/- (May Contain): CI 77491, CI 77492, CI 77499 / Iron Oxides, Mica, CI 77891 / Titanium Dioxide].

All Other Shades:
Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Polyethylene Terephthalate, Calcium Aluminum Borosilicate, Ethylene/Acrylic Acid Copolymer, Calcium Sodium Borosilicate, Sodium Dehydroacetate, Synthetic Fluorphlogopite, Phenoxyethanol, Silica, Sorbic Acid, Polyurethane-33, Aluminum Hydroxide, Tin Oxide, Acrylates Copolymer, Polybutylene Terephthalate, Polylactic Acid, Polymethyl Methacrylate, Stearic Acid, Calcium Stearate, Magnesium Stearate. [+/- (All Shades May Contain): Mica, CI 77891 / Titanium Dioxide, CI 77491, Ci 77492, Ci 77499 / Iron Oxides, CI 77742 / Manganese Violet, CI 77007 / Ultramarines, CI 77163 / Bismuth Oxychloride, CI 77400 / Bronze Powder, CI 77000 / Aluminum Powder, CI 75470 / Carmine, CI 42090 / Blue 1 Lake, CI 77510 / Ferric Ferrocyanide, CI 77288 / Chromium Oxide Greens, CI 77510 / Ferric Ammonium Ferrocyanide, CI 77400 / Copper Powder, CI 77289 / Chromium Hydroxide Green, CI 19140 / Yellow 5 Lake, CI 19140 / Yellow 5].


  • Great color selection (except Creep and Gunmetal)
  • No smell
  • Strong magnet
  • Sturdy packaging
  • Luxurious fabric on outside of palette
  • Colors can double as face products


  • I wish the mirror would’ve been bigger

Texture:                                  Pressed powder

Scent:                                      None

Recommend?                         Yes

Repurchase?                           No, I’ll just buy the single shadows as I run out.

Retail:                                     $54.00

Size:                                         – 12 x 0.05 oz. eyeshadows/ 1.41 g, – Double-ended Shadow/Blending Brush


Want to try this for yourself?

I’d love to hear about your experience with this in the comments!! 😊

7 Comments on “Urban Decay – Eyeshadow Palette (Naked)

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